The global capital markets have influenced management’s perspective about today’s investor relations role. Specific career experiences are required to be a successful confidant and adviser to the C-suite. One of these is socializing your career brand with the right executives both internally and externally.
Developing & Socializing a Competitive IR Career Brand
NIRI Twin Cities hosted an interactive discussion with Smooch Reynolds on November 15, 2012, world renowned career adviser and partner for Caldwell Partners, who explained how to build and capitalize on a successful investor relations career brand.
Key learnings
- How to design your career brand playbook.
- The characteristics needed to be welcomed into the C-suite “inner sanctum.”
- The career advantages of learning by observing management’s behavior.
- How to leverage social media to frame and position your personal brand in the marketplace.
Smooch Repovich Reynolds
Smooch Repovich Reynolds is a partner for Caldwell Partners (human capital needs consultants) where she leads the firm’s Investor Relations and Communications Practice. She serves companies across a broad range of industries and from pre-IPO to Fortune 500. Prior to joining Caldwell, Smooch was founder and CEO of The Repovich-Reynolds Group, a retained search and management consulting firm. Before that, she had a successful career in public relations and communications with companies including Hill and Knowlton, Inc. and United Cable Television (acquired by Comcast). Smooch produced and hosted radio show “Navigating Your Career,” wrote Be Hunted! 12 Secrets to Getting on the Headhunter’s Radar Screen, and is a contributing author to Navigating Your Career. She holds a BA in broadcast journalism from USC and serves on the boards of numerous community organizations including the LA American Cancer Society.
Michael Ziskin, Business Wire, and Cindy Bradehoft, Polaris Industries
Bernadette McCormick, Business Wire; JC Wiegelt, St. Jude Medical; Smooch Repovich Reynolds, Caldwell Partners
Mollie O’Brien, Best Buy, and Smooch Repovich Reynolds, Caldwell Partners
Jeff Heubschen, G&K Services, and Matt Sullivan, Padilla Speer Beardsley
Lisa Clemens, Cargill, and Bernadette McCormick, Business Wire